Assessing Brand Equity and Customer Satisfaction as Tools for Profit Optimization in Nigeria
نویسندگان
چکیده
منابع مشابه
Brand Equity, Brand Loyalty and Consumer Satisfaction
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ژورنال
عنوان ژورنال: Science Journal of Business and Management
سال: 2016
ISSN: 2331-0626
DOI: 10.11648/j.sjbm.20160405.14